Beginning today, Walgreen Co., said that FedEx package pickup and drop-off services are available at more than 7,500 Walgreens stores.

The service comes 10 months after the companies announced a long-term alliance agreement to offer convenient access to FedEx pickup and drop off at thousands of Walgreens locations across the country.

Raj Subramaniam, executive vice president, chief marketing and communications officer, FedEx Corp., said in a prepared statement that “as online shopping grows, our customers are searching for flexible options, and we stand ready to deliver.” And Richard Ashworth, Walgreens president of operations, said, "Our offering with FedEx is another way customers will find our stores even more accessible to meet their needs.”

KC's View: Both companies have to find ways to differentiate themselves from the competition, and so this sort of alliance makes sense.

It would be my view that every retailer ought to be looking for the unexpected, potentially disruptive connections that can help them stand out. You know, the old 1+1=3 approach.