Ironically, we reported over on SupermarketGuru.com this week that there is a new program designed to lower saturated fat consumption called “Meatless Mondays.”
The goal of the campaign is simply to encourage people to take one day off a week from meat. According to the Johns Hopkins Bloomberg School of Public Health, U.S. meat consumption is higher than any other country, which is a main source of saturated fat in Americans’ diets. A great amount of research associates heavy meat diets with increasing the risk of developing heart disease, stroke and cancer, which are the three leading causes of death in the United States.
With 28 deans from major U.S. public health schools already behind the campaign, advocates hope to reduce American consumption of saturated fat by 15% by the year 2010 by advocating other healthier eating alternatives. The organization will provide consumers recipe ideas, fast and affordable meatless meals, and nutritional information and advice from health experts.
The goal of the campaign is simply to encourage people to take one day off a week from meat. According to the Johns Hopkins Bloomberg School of Public Health, U.S. meat consumption is higher than any other country, which is a main source of saturated fat in Americans’ diets. A great amount of research associates heavy meat diets with increasing the risk of developing heart disease, stroke and cancer, which are the three leading causes of death in the United States.
With 28 deans from major U.S. public health schools already behind the campaign, advocates hope to reduce American consumption of saturated fat by 15% by the year 2010 by advocating other healthier eating alternatives. The organization will provide consumers recipe ideas, fast and affordable meatless meals, and nutritional information and advice from health experts.
- KC's View:
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It is no wonder that consumers are confused. You have Atkins over here advocating one thing that helps people lose weight. You have public health specialists advocating something else that may keep people healthier, but isn’t the fast-weight-loss nirvana of the Atkins diet.
Ultimately, these opposing messages are why people just throw up their hands, turn on the TV and eat a quart of ice cream.
One thing about the Meatless Monday concept intrigues us, though…
Catholics have been doing it for years, except on Fridays. And it was supposed to save their souls, not their bodies…
