KioskMarketplace.com reports that a dozen Dallas-area restaurants will begin using kiosks and smart cards to build customer loyalty programs.
The eateries are installing kiosks at which patrons will swipe their previously issued cards, which contain radio-frequency identification (RFID) tags informing the restaurant how many people are in their party. The maitre d' then gets a printout with details about the customer's menu favorites, food and wine likes and dislikes, and even seating preferences. When the customer leaves, the maitre d' will have the ability to add to the database.
The eateries are installing kiosks at which patrons will swipe their previously issued cards, which contain radio-frequency identification (RFID) tags informing the restaurant how many people are in their party. The maitre d' then gets a printout with details about the customer's menu favorites, food and wine likes and dislikes, and even seating preferences. When the customer leaves, the maitre d' will have the ability to add to the database.
- KC's View:
- Since everybody seems to be competing for the same consumer dollar, it only makes sense that you are going to start seeing similar technologies employed in the pursuit of those dollars.
