HomeMedia Magazine reports that “little more than six months after it infamously bowed and then scuttled stand alone by-mail disc rental service Qwikster, Netflix apparently is incorporating user-interface changes that further sequester physical and digital subscribers.”
What this means, the story says, is that people who rate, rank and review movies that they’ve watched on DVDs rented from Netflix cannot access those reviews on the company’s streaming service. Previously, the story says, “movie reviews and rating — whether physical or digital — appeared on the same Netflix page.”
What this means, the story says, is that people who rate, rank and review movies that they’ve watched on DVDs rented from Netflix cannot access those reviews on the company’s streaming service. Previously, the story says, “movie reviews and rating — whether physical or digital — appeared on the same Netflix page.”
- KC's View:
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I keep thinking that the Netflix experience is going to be instructive to a lot of retailers, as the entertainment purveyor struggles to find a way to satisfy customers first while living up to its own business imperatives.
