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Content Guy's Note: The goal of "The Innovation Conversation" is to explore some facet of the fast-changing, technology-driven retail landscape and how it affects businesses and consumers. It is, we think, fertile territory ... and one that Tom Furphy - a former Amazon executive, the originator of Amazon Fresh, and currently CEO and Managing Director of Consumer Equity Partners (CEP), a venture capital and venture development firm in Seattle, WA, that works with many top retailers and manufacturers - is uniquely positioned to address.

Once again, Tom and I had the opportunity to do the Innovation Conversation "live on tape" - we were together at GMDC's Selfcare Summit in Indianapolis, and so we took advantage of the moment to talk about the streaming wars, and how competitive moves in that world offer some business lessons to retailers. There are some strong parallels, and we think you'll enjoy this Conversation.

(By the way, if you'd like us to do a live Innovation Conversation for your company or group, just let me know. It is one of our favorite things to do.)

You can see our video above. Enjoy.

KC's View: