by Kevin Coupe
I know this has nothing to do with business and retailing - except in the sense that the world needs to exist for business and retailing to mean anything - but this story grabbed my attention and compelled me to share it.
CNet reports that the Doomsday Clock was reset this week, and now is set as 90 seconds to midnight. This is the first time the clock's setting has been changed since 2020, when it was set to 100 seconds to midnight.
In other words, after two years of relative stability - and "relative" is the key word here - we've moved just a little closer to self-made oblivion.
CNet explains that "the Doomsday Clock is pretty much what it sounds like -- a clock assessing the world's dangers, and how close we are to self-destruction. A group of scientists who publish the Bulletin of the Atomic Scientists created the clock in 1947. And these aren't just any scientists -- the bulletin was founded by Albert Einstein, J. Robert Oppenheimer, Eugene Rabinowitch and University of Chicago thinkers who helped develop the first atomic weapons in the Manhattan Project. If anyone knows the dangers facing the world, they did."
Axios points out that the increased danger is connected to "heightened fears of nuclear war stemming from Russia's war in Ukraine as well as extreme weather events."
As I said, this has nothing specifically to do with business. It is, however, a reality check. And an Eye-Opener.
Have a good day.
