Bloomberg reports that bankrupt Barneys New York, the upscale clothing retailer that now is closing most of its stores as it seeks some kind of sustainable business model, says that it has a “clear, crystallized vision” for what it will look like post-restructuring.

“We have a very tight timeline to come out of this chapter,” Katherine Bahamonde Monasebian, Barneys’ chief digital and technology officer, tells Bloomberg. “Our intention that we’re setting is to come out of this with a very strong digitally focused partner and emerge on the other side and really be able to -- with a healthier balance sheet and operating structure -- implement the vision of the company.”

The goal, she says, is “becoming more operationally efficient, service oriented and shifting from a product culture to a people culture, which involves a retooling from the top of the organization to the bottom.”

But here’s the kicker: She says that Barneys, as it moves forward, wants to push into “food, entertainment and experiences.”

KC's View: Food? Entertainment? Really? One is notoriously tough on margins, and the other is tough to judge what’ll work and what won’t for audiences. I guess it’ll depend on what they have in mind … if they’re thinking an Eataly-style store carrying the Barneys banner, I’d guess they have a shot. But I wouldn’t bet a lot on it.

Generally, if you’re having trouble making one kind of retail format work, it doesn’t necessarily make sense to move not just into new formats, but entirely new segments. It can be a tough carry.

The digital side of it strikes me as more interesting, but it also is worth noting that Nordstrom has made what appear to be a lot of smart moves and still is having trouble. This approach has become sort of organic to the Nordstrom brand, but it probably won’t be for Barneys. I would’t bet on its ability to succeed here.